Sophy is an international consultant, facilitator and executive coach. Working with executive leaders and teams on strategy engagement, organisation design and operating models, culture change and team development. She develops Organisation Development and Design capability in-house in client organisations, and with professional bodies across Europe.
Mark Emdin
Partner
With nearly 30 years of international experience, Mark brings a rare mix of rigour, warmth, and practical insight to the complex work of aligning leadership, structure, and culture. A consultant, facilitator, and team coach, he specialises in untangling organisational complexity, redesigning operating models, and enabling senior teams to perform at their best—so that strategy can actually happen.
He is a founding partner of Ammalo, and his client list includes Sandoz, Unilever, Shell, Fonterra, Royal Canin, Novartis, Rio Tinto, and KPN—organisations navigating major transitions, growth challenges, or systemic dysfunctions that require both structural redesign and deep behavioural change.
Prior to founding Ammalo, Mark held a variety of international roles in Shell, and ran his own successful consulting practice based in Amsterdam. He holds a Masters in Leadership & Management, and advanced certifications in Hogan Assessments, Kantor Structural Dynamics, ORSC, and executive team coaching (Hult Ashridge). He is a Master Practitioner and faculty member for the 6 Team Conditions framework and co-author of the Team Diagnostic for Startups, a tool used by startups and investors to assess and accelerate team performance.
Mark also serves on the board of the Organisation Development Network Europe (ODNE) and leads workplace learning at easylaughs, an Amsterdam-based improv and stand-up comedy school—because some of the most powerful leadership lessons emerge when we navigate the unexpected.
At the end of the day, we are all improvising our way through life.